Studio Miaow : An Identity That Resonates
- Suburbaine
- Oct 20
- 2 min read
Mandate: Full visual identity creation and website development
Timeline: 3 months
A Visual and Sonic Identity
When Olivier Hamel came to us, he had only a name: Studio Miaw. From that simple starting point, we built a complete universe in his image, professional, approachable, and infused with a touch of humor.
Studio Miaow is a sound creation space where mixing, recording, podcasting, and immersive 5.1 surround experiences come together. Olivier has shaped the sound of artists such as Safia Nolin, Aude, Belle Grand Fille, Frank Custeau, Danaé, Après l’asphalte, Chassepareil, and Plomberie.
Our Approach
1. From Idea to Universe
We began by exploring the studio’s identity: how to capture the playful spirit of its name while reflecting the precision and seriousness of Olivier’s craft? This reflection guided the creation of a distinctive visual identity centered around the iconic “Tape Cat,” a hypnotic symbol that bridges creativity and sound.
2. Brand Design
Creation of the logo and “Tape Cat” emblem
Design of a custom, hand-drawn inspired typography
Development of a color palette balancing warmth and modernity: Miaow Blue, Beige, and Burnt Orange.
Creation of a complete graphic universe for web and digital use
Excerpt from our brand presentation
3. A Stylish, Simple, and Effective Website
The Studio Miaow website was designed to reflect both Olivier’s precision in mixing and his personality. The experience is simple, direct, and vibrant: bold color blocks, generous typography, and intuitive navigation. Every detail was crafted to embody the tone of a studio that feels both human and professional.
Results
A cohesive, energetic, and instantly recognizable identity that captures the balance between technical mastery and creative freedom driving Studio Miaow.
We are proud to have brought this unique sonic brand to life and to have supported Olivier in building a universe that truly reflects who he is.
Interested in working with us?
